- focus groups (traditional and telephone/online)
- synectics ideation groups
- expert brainstorming sessions
- in-depth interviews
- website usability research
- consumer trial/ taste testing
- intercept and trade show studies
- other studies in person, via phone & internet
- qualitative research training
Having also worked for several years on the client side, Tom understands that the most valuable research suppliers think beyond "business as usual" and provide more than what is commonly available. They proactively look out for their client's needs and best interests in everything they do. Tom offers better and more efficient research planning, design, implementation, analysis and reporting on a wide range of quantitative and qualitative research studies.
